Our blog is your go-to source for industry trends, actionable advice, and in-depth perspectives on technology, innovation, and business growth. Whether you’re looking to solve specific challenges or stay informed about the latest advancements, we’ve got you covered. Dive in and explore ideas that inspire progress.
Why Automated Azure Cost Tools Aren’t Enough
by Frans Lytzen | 27/02/2026Automated Azure cost optimisation tools are useful — but they don’t tell the whole story. Especially if you’re building and running your own applications in Azure. Real savings often sit at the architecture and code level, where experience and application insight outperform generic automation.
The AI Adoption Paradox: Why Waiting for Strategy (or Rushing Ahead) Is Holding You Back
by Sean Worthington | 23/02/2026AI adoption often stalls between endless strategy and fragmented experimentation. Instead of choosing one, organisations can evolve both in parallel — building clearer objectives, growing confidence and delivering measurable value along the way.
AI in Core Business: Where Real Competitive Advantage Is Built
by James Gregory | 13/01/2026AI creates real competitive advantage when it’s embedded in core business decisions and workflows – not just support functions. Here’s why leaders must rethink where AI is applied to unlock meaningful value.
Discover the newest additions to our blog—fresh insights, real-world case studies, and practical strategies from our team and contributors. These articles build on the ideas introduced above, offering deeper dives into the topics that matter most. Whether it's emerging technologies, proven business practices, or thought-provoking commentary, you'll find content designed to inform, challenge, and inspire.
Azure SQL Private End Points with Pulumi
by Frans Lytzen | 16/02/2021Configure Private End Points on Azure SQL Server with Pulumi
Secure your Web App in Azure at DDD14
by Frans Lytzen | 16/10/2019An overview of how to secure Azure Web Apps, touching on virtual networks, encryption, key vault and monitoring.
AI will fundamentally change how we build software
by Frans Lytzen | 14/08/2019AI will change how we think about, design and build software. It's a revolution on par with the move to web.
Getting Agility/agility back into your business
by Tom Dean | 03/07/2019How NewOrbit can help businesses get back their agility.
Find SELECT N+1 with Application Insights
by Frans Lytzen | 20/05/2019With ORMs it's very easy to write code that calls SQL many times to serve a single web requests, and it can be hard to find it. Application Insights can help.
GDPR for Software and how Azure can help
by Frans Lytzen | 25/06/2018A video recording we made with Microsoft about how GDPR applies to Software development and how Azure can help.
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