NewOrbit Blog

Our blog is your go-to source for industry trends, actionable advice, and in-depth perspectives on technology, innovation, and business growth. Whether you’re looking to solve specific challenges or stay informed about the latest advancements, we’ve got you covered. Dive in and explore ideas that inspire progress.

Why Automated Azure Cost Tools Aren’t Enough

by Frans Lytzen | 27/02/2026

Automated Azure cost optimisation tools are useful — but they don’t tell the whole story. Especially if you’re building and running your own applications in Azure. Real savings often sit at the architecture and code level, where experience and application insight outperform generic automation.

The AI Adoption Paradox: Why Waiting for Strategy (or Rushing Ahead) Is Holding You Back

by Sean Worthington | 23/02/2026

AI adoption often stalls between endless strategy and fragmented experimentation. Instead of choosing one, organisations can evolve both in parallel — building clearer objectives, growing confidence and delivering measurable value along the way.

AI in Core Business: Where Real Competitive Advantage Is Built

by James Gregory | 13/01/2026

AI creates real competitive advantage when it’s embedded in core business decisions and workflows – not just support functions. Here’s why leaders must rethink where AI is applied to unlock meaningful value.

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Latest Articles

Discover the newest additions to our blog—fresh insights, real-world case studies, and practical strategies from our team and contributors. These articles build on the ideas introduced above, offering deeper dives into the topics that matter most. Whether it's emerging technologies, proven business practices, or thought-provoking commentary, you'll find content designed to inform, challenge, and inspire.

Securing your web app in Azure

by Frans Lytzen | 29/04/2018

A video overview of some of the Azure technologies that you can use to better protect your web applications in Azure - all depending on your required security level, of course.

GDPR for People who own Software

by Frans Lytzen (NewOrbit), Simon Halberstam, Raoul Lumb & Anne Rose (Simons Muirhead & Burton) | 09/10/2017

This post is for the people who are responsible for the business side of owning software, people who own or are responsible for the intellectual property in software - the people who have to worry about business risk, contracts, sales and so on.

GDPR for Operations

by Frans Lytzen (NewOrbit), Simon Halberstam, Raoul Lumb & Anne Rose (Simons Muirhead & Burton) | 08/10/2017

GDPR advice for the people who are responsible for hosting and managing software.

GDPR for Software Designers and Developers

by Frans Lytzen (NewOrbit), Simon Halberstam, Raoul Lumb & Anne Rose (Simons Muirhead & Burton) | 07/10/2017

GDPR advice for the people who design and build software, such as business analysts, developers and architects.

GDPR Summary

by Frans Lytzen (NewOrbit), Simon Halberstam, Raoul Lumb & Anne Rose (Simons Muirhead & Burton) | 06/10/2017

A brief overview of the GDPR and its implications

Azure Failover and Resilience 101

by Frans Lytzen | 29/06/2017

When first coming to Azure, it can be hard to understand what resilience you get automatically and what you might have to set up yourself. This post provides a high-level overview of the principles. It is intended as an introduction to help you ask the right questions.

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